Draper’s & Damon’s
As Digital Creative Manager, redesigned digital brand voice and experience of ecommerce digital assets for women ages 55+. The homepage was engaging, educational and the communication clear to the customer.
Designed a responsive digital product to teach financial skills to children aged 10-12. The app was interactive and educational, providing a simple subscription process for parents. The focus of this design sprint was to craft the user experience for the product.
LeMoney
Better School Choice
Designed a product to help parents of K-12 aged children search for a nurturing and academically strong school by:
Identifying the needs of parents
Hypothesizing solutions
Developing features that aid user goals.
Creating an effective, competitive and marketable product.
